Ingredients and dosage
A readable nutrition table is the most looked at piece of information in this category. A table embedded as an image is unreadable on a phone and invisible to search.
Ecommerce for Sports Nutrition
Customers in sports nutrition buy by comparing. When the same product has ten sellers, the deciding factor is usually not price but how much confidence the product page gives.
In this category a product page is an answer sheet rather than a display. Ingredients, usage, who it suits and when it takes effect all have to be handled there.
Talk to us about thisWhat We Watch For Here
Handling variants
Flavour, size and serving count are variants of one product. Listing each as a separate product splits both the stock and the search signal.
Subscriptions and repeat orders
Customers in this category buy regularly. Making the repeat order easy is a far cheaper route to growth than finding new customers.
Care with claims
What can be said about health related products is limited and varies by country. Staying inside that line while writing is better than taking pages down later.
How We Work
- Nutrition tables are built as text rather than as images.
- Variants are gathered under a single product.
- Campaign and coupon handling is left in a form the marketing team can use.
- We measure the weight of product pages, because traffic in this category is mostly mobile.
Projects Where We Did This
Frequently Asked Questions
You can, but if the same text sits on dozens of sites it becomes harder to stand apart in search. A description written in your own words makes a difference to both ranking and conversion.
The technical side is solved work. The difficult part is how cancellations and amount changes are handled in operations. That side has to be ready before subscriptions go live.
Payment and shipping can be solved. What needs checking first is the rules on selling that product in the target country and any labelling requirements. That question comes before the software.
Which Service This Belongs To
This page covers one topic. The full scope and pricing live on the related service page.
Our Other Areas of Expertise
WordPress Migration
We move sites weighed down by WordPress and Elementor to a static build without touching the design. The plugin stack and the update burden disappear.
Page Speed Optimisation
A slow site loses visitors before it appears. We measure and cut image, font and JavaScript weight. Fast is a measurement, not a feeling.
Web Accessibility
Sites that work with a screen reader, with a keyboard and with low vision. Accessibility is both a legal requirement and a way to stop losing visitors.