Knowledge & Insights
Blog
Notes on web design, software, digital marketing and the technology behind them.
Why Collections Tracking Stops Adding Up
Making a sale and getting paid are not the same thing. The quote sits in one place, the invoice in another, and who paid what lives in somebody head.
We Bought a CRM and Nobody Uses It
The most common reason CRM projects fail is not that the software falls short. It is that it makes the work harder instead of easier.
When Does a Warehouse Outgrow Spreadsheets?
A stock spreadsheet stops reflecting reality at some point, and nobody notices when. There are a few signs that let you see that point coming.
ERP or Custom Software? How to Decide
Most companies looking at an ERP quote end up in the same place. The system does everything, the rollout takes months, and little of it gets used.
Cookie Consent Under UK GDPR and PECR
Most consent banners are wrong in the same three ways. Here is what the rules actually require and the option almost nobody considers.
What Does It Cost to Build a Mobile App?
The build is the part people budget for. Review cycles, store accounts, updates and maintenance are the parts that surprise them.
Choosing a Payment Provider for Your Online Store
Everyone compares the percentage. Settlement time, refund handling and reconciliation usually matter more to the business.
How to Build a Multilingual Website That Ranks
A second language is not a translation job. Here are the structural decisions that decide whether it earns traffic or splits it.
Why Your WordPress Site Is Slow
It is rarely the hosting. Here is what actually makes a WordPress site slow, in the order the fixes are worth doing.
How to Redesign a Website Without Losing Rankings
Traffic dropping after a relaunch is normal only because the same step keeps getting skipped. Here is what has to be done before launch, not after.
Shopify or a Custom Build? How to Decide
One gets you selling in weeks with fees attached. The other costs more up front and answers to nobody. The right choice depends on things people rarely check first.
Why Website Quotes Vary So Much
Same brief, three quotes, wildly different numbers. Here is what sits behind the figure and how to compare proposals without guessing.
Why Isn't My Site Showing Up on Google?
A live site is not an indexed site, and an indexed site is not a ranking site. Here is how to tell which problem you actually have.
What You Legally Need Before Launching an Online Store in the UK
Most of it is admin rather than law school, and almost all of it is cheaper to do before launch than after the first complaint.
How Does E-Commerce Site Speed Affect Sales? What You Need to Know in 2026
Your store's load time affects your sales directly. We break down why speed optimization is critical, with 2026 data.
Why Isn't Your Website Winning Customers? 7 Critical Details Missed in 2026
Traffic but no conversions? Here are the 7 mistakes behind a website that doesn't win customers, and how to fix each one.